Customer Success: CRM Account Planning Solution for SAP AG
Project Objectives
- Together with SAP IT, develop and implement a CRM add-on solution for account planning for use by SAP Global Sales
- Create a template based solution that is easy to rollout to other countries/regions
- Deploy an intuitive and user friendly interface
- Fully integrate with SAP CRM and utilize standard CRM objects and data
- Tight 16 week delivery timeframe
Implementation Highlights
- On time - 16 weeks implementation in time for SAP FKOM in Jan 2008
- On budget
- Over 3,000 account executives are currently using the tool
- Solution utilised leading edge UI technology and SAP SOA architecture
- Innovative and revolutionary user interface
Benefits
- Tight and seamless integration with data in existing systems such as SAP CRM and ERP to provide a consolidated view of customers for account executives
- Revolutionary UI leading to greater user interaction, satisfaction and motivation but delivered with a lower roll-out cost and training needs
- End-to-end planning processes and framework for account executives
- Greater customer visibility thanks to a single view of the entire account portfolio
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